Episode #7: Secondary Buyouts – From £18M to $1.35B in 16 Years: THE JIMMY CHOO STORY
Venice Film Festival. Red carpet. A woman in a crimson gown catches the light — and so do her shoes. Jimmy Choo. The brand that turned footwear into art. But here’s the remarkable bit: it began in a small East London workshop in 1996, valued at just £18 million. Over the next 16 years, four private equity firms would each buy it, transform it, and sell it on — every time at a higher price. The final exit: $1.35 billion. A 75-fold increase.
In this episode, you’ll discover:
How Phoenix Equity Partners spotted an £18M brand hiding inside a couture...